The old Estate Planning experience at LegalZoom left customers confused or buying bundles that may not be a good fit. As part of the Estate Planning team, we dramatically improved the current Estate Planning experience by providing products with better, more personalized education to help customers complete and execute their documents.
I developed UI and visual design for different touch points in the Estate Planning journey such as: the customized purchase funnel questionnaires, dashboard and overview pages.
Role — UI/Visual Designer
- UI Design
- Visual Design